REALPORTICO is not just any portal - it’s the only platform devoted exclusively to European historic properties.

Unlike general real estate or luxury portals, we focus exclusively on historic estates, whatever their condition or status. When selling a château, castle or manor house, REALPORTICO moves your property from generic mass listings to a dedicated platform, reaching a worldwide audience of discerning buyers.

Social media is primarily designed for entertainment with fleeting, short-lived content. It’s great for building a brand or generating leads, but not for selling castles. Paid ads can quickly eat up your budget without delivering real results.

Response to a listing depends on many factors, including location, demand, price, condition and how widely the property is listed across agents and portals. We don’t just measure reach; we consider multiple factors to assess true relevance. Even listings with relatively low exposure can generate strong interest.

While an appealing presentation alone may not be enough for properties with lower demand, the quality of a listing is crucial for maximizing visibility and engagement.

To achieve the best results, we recommend using high-resolution, well-composed images and providing a balanced amount of detailed, relevant information.

AI tools can help refine spelling and improve readability, but avoid overly generic AI-generated text, as it often appears formulaic and is easily recognized by discerning readers.

Additionally, please refrain from using promotional messages or company logos as overlays on images, as these can disrupt the professional and cohesive presentation of your listing.

Listings can be published manually on the portal or transferred via any CMS or real estate software. During registration, agencies can specify their software. Currently, we support a range of international real estate software. See our overview of supported real estate software for more details.

If you use a CRM/CMS that is not yet supported, or if you use in-house software, feel free to contact us. We can usually provide additional support within 5-7 days.